These days, when you want to buy something, you head to the Internet. Not only does online shopping offer unsurpassed variety, but very often, we can find cheaper-than-brick-and-mortar prices and maybe even free delivery. It’s kind of irresistible.
But what about big ticket items like cars or jewelry, even diamonds? Can we still get the same deals, and can we buy with the same confidence when we’re spending thousands of dollars? With something like cars, maybe. Cars are easy to comparison shop, and when you know what make, model, and features you want, and how much it should cost, you can feel pretty secure in your purchase, even sight unseen. But diamonds? Not so much.
Most diamond buyers are first-timers, which that even if they know the 4Cs, they still don’t know about vendors, manufacturers, diamond quality, grading reports, appraisals, sourcing and more. And with so much at stake, it might be hard to click away thousands of dollars without really knowing what you’re getting. Discount and department stores where you shop for jewelry in the DC area aren’t much better; it’s still all about the transaction—there won’t be an expert in sight.
Pawn shops like Vienna Jewelry on Maple Avenue offer the best of both worlds—prices far lower than traditional retailers with the expertise you need and want when you’re making such an expensive and emotional purchase. Browse our inventory and ask as many questions as you want—that’s what we’re here for.